1. Custom T-Shirts: A classic choice for brand visibility.

2. Personalized Pens: Functional, with high visibility for brand logos.

3. Branded Coffee Mugs: Popular for office and home use.

4. Customized Water Bottles: Eco-friendly and useful for a wide audience.

5. Tote Bags: Reusable and environmentally friendly, with large areas for logos.

6. Keychains: Practical and frequently used, great for keeping your brand in hand.

7. Notebooks and Journals: Ideal for corporate settings or as personal gifts.

8. USB Drives: Tech-savvy and practical for modern professionals.

9. Phone Cases: Customizable and popular with a tech-savvy audience.

10. Lanyards: Useful for events, workplace IDs, or keys.

11. Baseball Caps: Stylish and great for outdoor events.

12. Fridge Magnets: Perfect for home and office kitchens.

13. Stickers and Decals: Fun and creative way to showcase a brand.

14. Mouse Pads: Everyday office item with a large branding space.

15. Desk Calendars: A year-long visibility for your brand.

16. Stress Balls: Fun and therapeutic, available in various shapes.

17. Sunglasses: Ideal for summer promotions or outdoor events.

18. Power Banks: Highly valued for their utility in the tech-driven world.

19. Flashlights: Practical items for safety and everyday use.

20. Hand Sanitizers: Very relevant and appreciated in current times.

Remember, the key to effective promotional items is not just the item itself, but how well it aligns with your brand image and message, as well as its usefulness to the recipient.